Lilly Singh is a Canadian YouTube vlogger, actress, comedian and author. She is known internationally by her YouTube username – iiSuperwomanii. She began her YouTube page in 2010 and since then, her videos have gained over 13 million subscribers and over 2 billion views.
In 2017, she was listed on the Forbes list of the highest paid Youtubers in the world. Since 2014, Singh has been featured every year in the annual YouTube Rewind. The Youtube Rewind is a selection of viral videos, memes, music and events that trended during the year.
She has also been ranked number one on Forbes list of Top Influencers in the entertainment category. The young Canadian has received several awards for her artistry including several Streamy Awards, two Teen Choice Awards, an MTV Fandom Award and a People’s Choice Award.
Lilly Singh released her first feature film, A Trip To Unicorn Island, in 2016. The movie was a documentary which chronicled her ambitious 27 city world tour. It also made $6.3 million on a budget of $400,000. In 2017, she also released her debut book, How to be a Bawse: A Guide to Conquering Life.
Besides having one of the most followed/subscribed channel on Youtube, she also has over 7 million followers on Instagram.
Lilly Saini Singh was born on September 26, 1988, and raised in Scarborough, Toronto. She and her older sister, Tina — also now a YouTuber — were given a traditional Sikh upbringing by their parents, Malwinder and Sukhwinder, who had emigrated to Canada from the Punjab. Growing up, Lilly was an extrovert, who “used to be that annoying kid at parties who would be at the center of a circle to get everyone’s attention,” she revealed in a 2016 interview with AOL. Growing up, she wanted to be a Power Ranger or a rapper, but her parents steered her towards a psychology degree at Toronto’s York University, with a view to becoming a counselor.
Singh began posting YouTube videos in 2010, while still a student, as a way of battling depression caused in part by her lack of enthusiasm for a conventional career.
“I was coming out of a really difficult time period and I wanted a way to cheer myself up and also cheer other people up,” she said in an interview with Buzzfeed. “And from a business point of view, when I discovered YouTube, I saw that there were no South Asian females doing it, so I thought it was a great opportunity,” Making other people laugh became her therapy.
Her first video received just 70 views. Success has been gradual. “Every video and every tweet has counted,” she told Marie Claire magazine. “My climb was slow. I took the stairs, not the escalator.”
Being a YouTuber has afforded Singh total control over her output. She brainstorms, scripts, stars in, shoots and edits all her comedy videos herself. As her comic sketches grew in ambition, Singh began to play multiple characters in full make-up and costume. Among her most popular videos are “How Girls Get Ready”, “Shit Punjabi Mothers Say” and “The Difference Between Brown and White Girls.”
After she graduated from York University, Singh’s parents wanted her to study for a masters’ degree — but she persuaded them to let her put her studies on hold for a year to see if she could make a living from YouTube. “So for that year, I just really, really hustled,” Singh told AOL. She made as many videos as possible — and has never looked back; by 2013 she had built a solid fanbase, predominantly teenage girls of South Asian descent living in western countries such as the U.S., Canada and the U.K. By 2014, she was collaborating with other prolific YouTubers, such as FouseyTube and Connor Franta. The following year, she moved to L.A., where she now lives, to further her career.
In interviews, she stresses that her success has come at a cost. “When I was younger, I had this fairy tale that you can have eight ours of sleep and be a healthy, balanced, person and still achieve your goals,” she told Vogue. “That hasn’t always been the case. On an average day, I will spend 90% of my waking moments working on Superwoman. I’m a huge workaholic. My hobby is Superwoman.”
Despite her international exposure, a lot of Lilly Singh’s personal life has been kept under wraps. However, what is known is that Lilly is not married nor has she ever been; meaning there are no husbands or ex-husbands crawling out of the woodwork anytime soon.
However, Lilly is currently in a relationship with fellow Youtuber, Yousef Erakat. Yousef, who was born on the 22nd of January 1990, is an American who is famous for his ‘FouseyTube’ channel on Youtube. More than just a Youtuber, Yousef is also a rapper, comedian, actor, prankster, and vlogger.
Yousef, who is of Palestinian Origin, attended San Jose State University before relocating to Los Angeles to pursue a career.
Her Career and Net Worth
As a testament to her success, Lilly currently has a net worth of $16 million, an amount which took her years and dedication to build up. Her videos, which often focus on the Punjabi culture, also provide a hilarious take on everyday life and situations that people all over the world can be familiar with.
She has collaborated with many celebrities including Gina Rodriguez, Noah Schnapp, Dwayne Johnson, Selena Gomez, Amber Rose, Zendaya, Charlize Theron, James Franco, Caleb McLaughlin, Seth Rogen, Priyanka Chopra and Steve Aoki.
Lilly also has a second youtube channel called ‘SuperwowanVlogs’ where she posts videos about her everyday life and ‘behind-the-scenes’ footage from the videos on her main page. Her second page is almost as successful as her main page with over 2 million subscribers and over 300 million views.
It is the culmination of her Youtube success, endorsement deals and other business ventures that have made her not only successful but someone upcoming Youtubers and other entertainers should look up to.
In 2015, Singh transformed her YouTube content into a stage act — a mix of singing, rapping, dancing, comedy and motivational speeches, aimed at a teen and pre-teen audience — and embarked on a 31-date world tour, which took her to countries including India, Australia, Dubai, Singapore, the U.K. and U.S. She released her first feature film, A Trip to Unicorn Island — a behind-the-scenes documentary of the tour — on the subscription only YouTube Red channel the following year. Also in 2016, she appeared on The Tonight Show Starring Jimmy Fallon, The Daily Show with Trevor Noah and The Today Show. Her first book, How to Be a Bawse: a Guide to Conquering Life, published in March 2017, became a New York Times bestseller. “Baswe” is “like a boss, but so epic I had to change the spelling,” she told Marie Claire magazine. “It’s someone who exudes confidence, turns heads, gets hurt efficiently, communicates effectively and hustles relentlessly.”
Singh has also made inroads into Hollywood , voicing the unicorns Misty and Bubbles in Ice Age: Collision Course; making a cameo appearance in Bad Momsalongside Mila Kunis and Jada Pinkett Smith; she has also been cast as Raven, a tabloid blogger, in HBO’s forthcoming adaptation of Fahrenheit 451.
Lilly Singh ranked No. 1 in the entertainment category of Forbes magazine’s Top Influencers List for 2017. In July that year, she was appointed UNICEF’s Global Goodwill Ambassador. Her #GirlLove social-media initiative aims to end girl-on-girl hate, and has been backed by Michelle Obama.